How to fight the online business echo chamber

How to fight the online business echo chamber

A not-so-funny thing that keeps coming up when talking to my good business friends, clients, and Incubator members is the frustration that the online business space is a giant echo chamber. (Other words you may choose to use include circlejerk, poorly-constructed...

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Off-road your business (strategically)

Off-road your business (strategically)

When I first got into the online business space, I was completely unaware of the online business space. I was a freelance science writer/editor, and, thanks to my STEM Master's degree and halfway decent portfolio, I picked up a couple of big clients from job boards...

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On practicing what I preach (pivoting my business)

Author's Note: This was originally intended to simply be an email to my list. But after I sent it out on Monday, others who heard that I was shifting asked me to forward it along to them so they knew what was up. So as I work to overhaul my brand, website, and this...

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How to run your business like a CEO

How to run your business like a CEO

This is part 1 of a 4-part series on moving from solopreneur to CEO in your creative business! The solopreneur hamster wheel.... When you first start out in business, all you want is to get clear and get clients. You spend late nights working on your website and your...

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How Successful Entrepreneurs Use Masterminds

How Successful Entrepreneurs Use Masterminds

Plenty of things are up for debate in the business world. But the verdict is in on masterminds: a good one is (sometimes literally) worth its weight in gold. Here's what various successful online entrepreneurs have had to say about how masterminds have grown their own...

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The Scariest Thing About Running A Creative Business

The Scariest Thing About Running A Creative Business

A few years ago, I did a fun post for Halloween. Now, my business has gotten super serious, so I had stopped doing "bloggy" posts like this. But Halloween is my favorite. So I'm bringing back the post with an entirely new batch of small business owners talking about...

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How to promote your business like a pro

How to promote your business like a pro

This is part 4 of a 4-part series on moving from solopreneur to CEO in your creative business! Read part 1, part 2, and part 3. This is not a post about all the ways you can market your business, because there's plenty of blog posts you can find about that. This is a...

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How to package and price your services

How to package and price your services

This is part 3 of a 4-part series on moving from solopreneur to CEO in your creative business! Read part 1 and part 2.  Let me put this out there up front: there is a lot of advice out there about how to package and price your services. Guess what? It all works....

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How to craft an elevator pitch that doesn’t suck

How to craft an elevator pitch that doesn’t suck

This is part 2 of a 4-part series on moving from solopreneur to CEO in your creative business! Read part 1. How many of us are in a million Facebook groups? *raises hand* And how many of us have seen a lot of threads like this? "Give us your elevator pitch!" I love...

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3 things to do daily to get traction in your business

3 things to do daily to get traction in your business

"How do I stop feeling like I'm spinning my wheels?" "Everything still feels murky in my head when I think about my business." "What should I be doing every day to make progress on my business?" These are some of the recurring questions I get from my coaching clients,...

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Why I sucked at business for the first couple of years

Why I sucked at business for the first couple of years

I'm a recovering academic. Some of my still-academic friends are offended by that term. But I mean it in the most endearing way. Just like a recovering anything struggles not to fall back into old habits, I do the same with research, numbers, and learning. Let me be...

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An argument against listening to your customers

An argument against listening to your customers

If I had asked people what they wanted, they would have said faster horses. - Henry Ford (allegedly) Alright, so this rather famous quote may not actually exist, but its point still stands. And thankfully, we have other entrepreneurs, like Mark Cuban, who argue the...

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CEOs actually do things

CEOs actually do things

A strange but common misconception I see among new or early-stage entrepreneurs is that they're ready to hire people so they can sit around and be the CEO--aka, do nothing all day. What? I blame the 4-Hour Workweek (sorry, Tim). Particularly in the online business...

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Stop doing all the things

Stop doing all the things

You know how I can identify a new entrepreneur? They're not only trying to be everything to everyone, they're trying to offer everything that has ever been offered. A few weeks ago on Shark Tank, a young woman came in with what I initially thought was a great idea:...

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Become a Creative CEO!


Become A Creative CEO!

Make your business unique to you

Creativeceotablet

My clients have started, pivoted, and grown their businesses using my signature framework that's inside this workbook.

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